WP Pro Advertising System
There are quite a few ad management plugins available, which can significantly speed up the process. One of them goes by the name WP Pro Advertising, and it claims to provide support for all of the main ad networks, as well as eCommerce connectors and advanced customization capabilities. In this review of WP Pro Advertising, we are going to investigate whether or not the plugin has what it takes to transform your advertising strategy into an effective one.
Features
Showing Multiple Ads With Different Effects
It is quite vital to have flexibility with your advertisements, thus it is encouraging to discover that WP Pro Advertising comes with a number of pre-installed alternatives for showing your advertisements in a variety of styles.
For example, the plugin comes with an ad grid that allows you to display many advertising banners in your sidebar all at once. The ability to broadcast a five-second advertisement and then fade out into a new one is one of my personal favourites. It’s very similar to the way digital billboards make use of a limited space while still displaying multiple advertisements.
Covering your complete website’s background with an advertisement is another unique advertising strategy that you might want to consider. This is something that I have seen done on the website of Rotten Tomatoes, where a giant movie poster occupies a significant portion of the header background and the sidebars.
In conclusion, the WP Pro Advertising plugin assists you in integrating your adverts within the posts and pages of your website. Therefore, if you would like to give your content a little bit of a break and place your advertisements in a section that gets more eyes on it, you are free to do so.
A Visual Banner Ad Creator
When you operate a website, you will occasionally be required to create your own banner advertisements. At other instances, you will be provided with designs by the businesses that are making the payments to you. At other times, you will simply connect to an advertising network where all of the advertising content will be supplied to you automatically.
If you find yourself in a circumstance in which you are expected to create the advertisement, it is in your best interest to have a drag-and-drop builder similar to the one that is featured in this article.
Ad Block Detection
Ad blocking software is currently all the rage, which is unfortunate because it places online businesses and bloggers in a difficult position. You definitely don’t want your advertisements to be so annoying that they drive your visitors away, but at the same time, you have to sell something if you want to make any money.
Fortunately, WP Pro Advertising will take care of both of those concerns for you. To begin, the plugin is helpful in the process of designing clean adverts that are not invasive. After that, it determines whether or not users are employing ad blocking software. If a user has an ad blocker, you have the option of preventing them from accessing certain material or even getting in touch with them to suggest that they disable the software.
An Integration with MailChimp
When utilising an email newsletter, it can be difficult to determine ways to monetize the content of the newsletter. Email marketing systems such as MailChimp do not, by default, include straightforward methods for including advertising in emails.
WP Pro Advertising, on the other hand, includes capabilities that enable you to rapidly include advertisements from your website into your emails. The fact that each ad zone that you create has its own RSS feed is the reason why this method is effective. When you import the feed into MailChimp, your newsletters will automatically be populated with the same advertisements.
A Clean Dashboard for Tracking Stats and Managing Your Ads
Because managing multiple advertisements has a tendency to become complicated, the WP Pro Advertising plugin makes an effort to clean up this messiness and provide a clean layout for comprehending your advertising statistics and which of your campaigns are currently active. This is because managing multiple advertisements tends to become complicated.
You can get a fast look at your statistics, including the number of clicks, impressions, and CTR, on the primary plugin dashboard. You can also examine the most recent banners that you have running on the site, in addition to the banners that you have purchased.
The WordPress dashboard organises all of the configuration options and features into a one location for easy access. When selected, the Advertising tab brings up a drop-down menu that contains categories and choices such as Banners, Advertisers, Campaigns, Banner Creator, Statistics, and Purchases.
Support for All Major Ad Networks
It is not as typical practise in today’s society to go out and sell your advertising space on an individual basis. The most prominent advertising networks, such as Google AdSense, Adsterra, and Infolinks, are the cause of this phenomenon.
Because the ad networks generate revenue by delivering dynamic advertisements to their users, there is no need for you to actively seek out advertisers. Cookies are used to monitor the activity of users on these networks almost always, and the networks take into consideration the types of content that are available on the user’s own website.
In this approach, the advertising that are displayed will truly be relevant to the user and to your website.
On your end, the only thing that is required of you is to join one of the advertising networks and then connect that network to the WP Pro Advertising plugin. You are necessary to choose the locations at which you would like the advertisements to appear. After that, the advertising network will carry out all of the necessary tasks on your behalf.
Ad Sales Completed Through Your Website
This is one of the aspects that truly piques my interest, so there’s that. Even though advertising networks are very common, you might still have a few specific advertisers who prefer to work with you directly. Because they can typically make more money through direct sales, many websites set aside the higher value ad areas specifically for those transactions.
You can determine how many advertising spots need to be sold through the use of WP Pro Advertising, and then collect the money for those spots using your own website. Visitors will be informed that the ad may be purchased, and they will be led step-by-step through the process of making payment for the add.
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